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Sidh NC Sidh NC

QnA International to Underline Experiential Travel

Ahead of The MICE Arabia and Luxury Travel Congress on February 27 – 28, 2018, which will be held in Dubai, organiser QnA International has highlighted the potential of the outbound Middle Eastern market.

The company claims that travel demand in the region is underpinned by the lucrative GCC business and luxury travel buyers.

Due to the shift towards unique experiences, segments such as adventure, culture, wellness and cruise will be part of the event’s focus on experiential travel, one of its key themes.

Sidh NC, director, conferences, QnA International, said, “[...] The congress is undoubtedly a powerful initiative to harness the immense potential of the MICE industry in the Middle East with the surety of generating long lasting business relations and increasing revenue many folds.”