The initiative aims to help hotels and hospitality establishments map out a sustainable journey and trigger a positive impact on the environmental performance of the tourism industry.

By identifying the collective environmental impact in the tourism industry, the guidelines provide practical and cost-effective solutions around four key themes: energy conservation, water conservation, waste management and sustainability engagement of staff and guests.

These form the basis for key objectives that the Manual sets out to achieve, including the promotion of energy and water conservation measures by benchmarking activities that help to identify and implement effective policies and incentives.