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Etihad Etihad

Etihad Guest Partners with First Abu Dhabi Bank and Visa

Etihad Guest, the award-winning loyalty programme of Etihad Airways, and one of UAE’s largest bank First Abu Dhabi Bank (FAB), in partnership with Visa, a world leader in digital payments, is launching a sustainably-focused Visa credit card. The card will reward shoppers for making sustainable choices in their everyday spending habits.

The FAB Etihad Guest Visa Sustainable Card will introduce a series of sustainability-focused benefits that will educate and reward members for making sustainable choices and provide options to offset emissions for their spending.

The partnership is powered by ecolytiq, provider of digital infrastructure for green finance, which will provide the Sustainability-as-a-Service technology to track sustainable spending. This will support the change of behaviour and issuance of rewards for those making sustainable spending choices.

Etihad is the first airline in the region to reward frequent flyers for being more sustainable in the air and on the ground. Through Conscious Choices, Etihad Guest members are rewarded for offsetting their flights with miles, carrying less baggage on board, and purchasing sustainable products in the Reward Shop. In their daily lives, when not flying, members can also earn Tier Miles by offsetting everyday emissions such as driving, as well as emissions such as cooling your home or cooking your dinner, or by donating miles to a meaningful cause.

The launch of Etihad Guest Conscious Choices and the FAB Etihad Guest Sustainable Visa Credit Card are the latest initiatives under Etihad’s overarching sustainability ambition to achieve net zero emissions by 2050 and halve 2019 emissions by 2035. Travellers wishing to fly and spend more consciously and sustainably can now earn Tier Miles, and other rewards, for making sustainable choices.