In the first phase of the redesign, which is complete, the look and feel of the page was updated to better match the cruise line's main site, www.carnival.com. Further, it now uses Google Maps to display agency locations, providing a greater degree of detail and accuracy than was possible before.
"As we continue to deliver on our commitment to support our travel agent partners as they grow their business, we have significantly enhanced the functionality and the design of our Travel Agent Finder to make it easier for visitors on our website to find a local travel agent," said Adolfo Perez, senior vice president of sales and trade marketing, Carnival. "The new and improved Travel Agent Finder on our site is a more powerful tool for both our partners and their potential clients. We hope everyone takes full advantage of its usefulness."
The user experience is enhanced by now displaying search results on the universally familiar Google Maps platform. In addition, users can input search criteria besides a ZIP Code to produce more accurate results when seeking a travel agent.
Those results provide more individual agency information, including phone number, email address and a website link, when available. From the travel agents' perspective, functionality was improved to generate more agencies in the results.
The second phase of the redesign is expected to be complete in spring 2019, with the next upgrade providing home-based travel agency owners the ability to add their information to the system. Users will be able to see home-based agency locations displayed on Google Maps if the agency opts in to the program.