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Al Khobar Al Khobar

New Swissôtel Comes to Saudi Arabia

Swissôtel Hotels & Resorts entered into an agreement with Mohammed Ibrahim Al Subeaei & Sons Investment

Company (MASIC) to manage the 180-room Swissôtel Al Khobar in Saudi Arabia.

Opening in 2019, the 180-room 55,000m2 property will be situated within MASIC Business Park, occupying a location in the urban area’s commercial and residential district and will also include 20 exclusive and contemporary luxury apartments.

Sami Nasser, senior vice president, operations, Middle East, Africa and India, FRHI Hotels & Resorts, said, “Since our debut in the region over five years ago with our multi-branded hotel complex in Mecca, our brands have been well positioned to appeal to both business and religious tourism in this increasing sophisticated travel market.”